Self belief is the first step to business success

Self belief is the first step to business success

Self belief is the first step to business success We’re almost at the end of another week and I’ve been thinking about what factors determine business success. Is your business where you want it to be? Do you feel like you’re not getting any traction and you just...
Creating a lookbook

Creating a lookbook

Lookbooks are just that, books that show off your brand’s ‘look’. They are mainly used for fashion labels to visually conceptualise the idea or ‘look’ of the latest collection but more frequently they are being used by independent brands...
Stop competing, start winning

Stop competing, start winning

Business is not a race.It’s not a competition to see who sells the most, who makes the most money or has the most followers on Twitter. Business is about providing something that other people need and want. It’s about fulfilling that need to the best of...
Become your own publicist

Become your own publicist

PR for small businesses generally involves getting the word out about what you do. You don’t need to spend money on PR as it is all about providing a story for people to write about. Hopefully your story will inspire them to write about you, and then before you know...
Why you need to buy your domain name now

Why you need to buy your domain name now

Picture the scenario. You have found the perfect vintage dress to wear to the party of the year. It’s one of a kind. You will not find another one like it. It’s in impeccable condition, you try it on and it fits like it was made for you. You place it back on the...